200 day returns & free delivery over £100

200 day returns & free delivery over £100

Italian Denim

(91)

£145

Italian Denim

(91)

£145

Waist

Build

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Free delivery on orders over £100 | 200 day free returns

A perfectly broken-in jean sits at the summit of mount denim - and we like a challenge.

The trick is to start with a fabric that wears in, not out - so we chose this 12oz stretch-cotton marvel, woven with care and craft by world-renowned Italian denim mill, Candiani.

To break it down, we use an ozone wash that consumes 90% less water than your typical denim treatment - and then we get clever with some magic space lasers* to finish the job.

Premium Italian denim, sustainably softened, and available in three beautiful washes, for a pair of jeans we can all feel good about.

*Technically, this is ‘laser washing’ - but that’s not nearly so fun.

Our Italian Denim is made with 98% Cotton and 2% Elastane.   

New denim can experience some colour transfer with contact. So take a little extra care in the early days — especially with light coloured garments and upholstery. Be sure to wash at 30°C or lower with similar colours, low iron and no tumble dry if you can avoid it. No bleach. Wash inside out.

  • Standard delivery in 3-5 working days
  • Free delivery on orders over £100
  • Express delivery available
  • Best-in-class 200-day returns policy
  • Free returns
  • Responsive and human customer care

Please let us know if your preferred size is not available.


Italian Denim

5 Year Wash

£145

Premium 12oz Italian denim, sustainably softened and perfectly broken-in.

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Italian heritage

Web Product Page Detail Shots 2023 Italian Denim 4 Washes 2

Four washes

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Sustainable softening

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