Get it for Xmas — order by 12pm December 23rd — select DPD at checkout
Get it for Xmas — order by 12pm December 23rd — select DPD
Free delivery on orders over £100 | 200 day free returns
A perfectly broken-in jean sits at the summit of mount denim - and we like a challenge.
The trick is to start with a fabric that wears in, not out - so we chose this 12oz stretch-cotton marvel, woven with care and craft by world-renowned Italian denim mill, Candiani.
To break it down, we use an ozone wash that consumes 90% less water than your typical denim treatment - and then we get clever with some magic space lasers* to finish the job.
Premium Italian denim, sustainably softened, and available in three beautiful washes, for a pair of jeans we can all feel good about.
*Technically, this is ‘laser washing’ - but that’s not nearly so fun.
Our Italian Denim is made with 92% Cotton, 6% Elastomultiester and 2% Elastane
New denim can experience some colour transfer with contact. So take a little extra care in the early days — especially with light coloured garments and upholstery. Be sure to wash at 30°C or lower with similar colours, low iron and no tumble dry if you can avoid it. No bleach. Wash inside out.
- Standard delivery in 3-5 working days
- Free delivery on orders over £100
- Express delivery available
- Best-in-class 200-day returns policy
- Free returns and optional home pick-up
- Responsive and human customer care
Please let us know if your preferred size is not available.
Italian Denim
1 Year Wash
£145
Premium 12oz Italian denim, sustainably softened and perfectly broken-in.
Italian heritage
Four washes
Sustainable softening
Customer Reviews
United Kingdom