New 12oz Denim Jeans
Everything you love about Denim. Nothing else.
In a category awash with fashion and novelty, we’re cutting through by playing it straight. Just good, clean denim finished with simple hardware and a leather patch.
Denim is tough and versatile - but unpredictable in the wash, and unforgiving in the wear. It took us 18 months, scouring mills from Turkey to Japan - before settling on this 12oz beauty. It’s a perfect summer weight, blended with 2% stretch.
There are few wardrobe fails more unpleasant than a pair of ill-fitting jeans. Tight crotches and saggy seats are never a good look (or feel).. As ever, we’ve cut these in over 200 sizes and custom-finished, to banish the ill-fitting jean forever.
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As you’re in the US, we will send you straight to our US site.